WHO IS DAVID LIEBERMAN? 🤔
MY APPROACH
The best work doesn’t chase attention — it earns relevance through emotional connection. I help brands sound like people and show up with something real to say, creating moments people can actually connect with.
recently
In my latest role at EA SPORTS, I led storytelling creative for campaigns on the global brand team. Our work elevated the brand by building bold ideas, storytelling platforms, and social-first moments to position EA SPORTS as a cultural force beyond gaming.
BEFORE THAT
Previously, I was a senior creative at Monks, where I concepted and pitched work that explored emerging tech — collaborating with teams at Meta Reality Labs, WhatsApp and PayPal. I also won a Webby, which was cool.
I’ve also worked extensively in the sportswear space with Nike, Jordan and lululemon, writing product, brand, and athlete narratives that bridged design, innovation, and sport.
I’m focused on crafting meaningful, resonant work — and storytelling that serves people, not just products.
PARTNERS
